The fourth and last part of the “How to grow membership” series. You can find here the How to grow membership community part one, the How to grow part two and the How to part three. I’ll sum up all the points from the previous articles here (but it’s better if you read them obviously): Research […]
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This is the third article of this list! For more tips check the How to grow membership community part one and the How to grow part two. I suggest you to read the articles but here’s a TLDR version of the first two articles: Research who’s the tipical member Have a list of people to invite […]
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For more tips check the How to grow membership community part one. In the part one we explain members analysis and members listing. Two great points to grow membership in your community. Here’s more useful point on how to grow membership. TLDR version: Build nice welcoming email Define clear topics within the community Rule three: […]
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One of the biggest struggles for every Community Manager is the necessity of growing the Community by letting new people in. Every Community needs new members, be it at the earliest stages or in the advanced ones. So here’s a few useful points that help to grow membership and retain the new members to your […]
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Un recente sondaggio di Mediacom ha messo in evidenza come la corrispondenza dei valori è un fattore fondamentale per decidere su un acquisto B2C. I clienti, soprattutto i giovani, avendo un’ampia capacità decisionale, cercano di conciliare le loro scelte etiche con quelle delle imprese. D’altra parte è dimostrato che avere una seria Corporate Social Responsibility […]
Continue readingA recent Mediacom survey has highlighted how value matching is a key factor in deciding on a B2C purchase. Customers (especially young people) having a wide decision-making capacity, try to reconcile their ethical choices with those of companies. It is shown that having a serious Corporate Social Responsibility (CSR) heavily influences sales. The survey showed […]
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Articolo originale in inglese Quando si parla di Corporate Social Responsibilities o CSR (in italiano sarebbe la Responsabilità Sociale d’impresa), si tende a tradurre la cosa in “il codice etico dell’impresa”. In realtà è un qualcosa di molto più complesso. Coinvolge le scelte strategiche che conciliano gli obiettivi commerciali e la tutela della società e […]
Continue readingWhen we talk about Corporate Social Responsibility or CSR, we tend to think about “the ethical code of the company”. In reality it’s something much more complex. It involves strategic choices that reconcile commercial objectives and the protection of society and the environment. But also the relationship that the company establishes with its workers and […]
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We already posted the Rules of Community Management list in another post. But we thought that it could be helpful to have a little infographic version! The purpose of this list is to help any CM to rediscover how beautiful this work is, and to focus on the real duties. Remember that a Community means People! […]
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The author of The Indispensable Community and FeverBee’s Founder, Richard Millington, explains in this book how top community professionals turned their members into allies. Through interviews, Millington tells the story of a community and then follows up with the lessons that can be learnt from the story. It’s a practical book, full of examples that then […]
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